Whois Privacy Protection, occasionally also called Privacy or Whois Privacy Protection, is a service that conceals the real contact info of domain name registrants on WHOIS lookup sites. Without protection, the personal name, postal address and email account of any domain name owner will be freely visible. Providing false details during the domain name registration procedure or changing the real details at a later time will just not work, as doing such a thing may result in the domain registrant losing his/her ownership of the domain name. The policies approved by ICANN, the Internet Corporation for Assigned Names and Numbers, require that the WHOIS information must be correct and up to date at all times. The Whois Privacy Protection service was launched by registrar companies as an answer to the rising concerns about possible identity fraud. If the service is active, the domain name registrar’s contact information will be shown instead of the client’s upon a WHOIS check. Most domains support the Whois Privacy Protection service, although there are some country-code extensions that do not.